Knight Stivender & Keith Miles, MP&F Strategic Communications, ” COVID-19: Communicating Wisely After Shelter-in-Place”
MP&F Director of Integrated Marketing & Data Analytics Knight Stivender.
Knight Stivender has 20-plus years of experience using data and analytics to help businesses increase market share and build engagement and loyalty among stakeholders. As director of integrated marketing and data analytics for MP&F, she consults on accounts with a need for data-based marketing strategy – including digital advertising, email marketing, experiential marketing, and SEO/content strategy.
She has led account teams for ADS Security, United Way of Middle Tennessee, Solstice Senior Living, Bone and Joint Institute of Tennessee, and the University of Pennsylvania.
Prior to her role at MP&F, Knight was part of The Tennessean news team deemed a finalist for the Pulitzer Prize for breaking news coverage of the Nashville floods in 2010. She was awarded the Gannett company’s Innovator of the Year recognition in 2015 for her work to integrate content, communities and live events to help build a new generation of news consumers. Knight graduated from the University of Tennessee and was named Alumna of the Year in 2016.
Keith Miles joined MP&F in 1995 after careers in journalism and politics, becoming a partner in the firm in 1998. Keith specializes in technology, media relations, grassroots organization, strategic planning and governmental relations. Keith’s clients cover financial services, real estate development, infrastructure, retail and manufacturing. He has consulted on grassroots organizing and government relations support for companies like FirstBank, Tennessee Bankers Association, Tennessee Road Builders Association, Mountain States Health Alliance, Metro Nashville Planning Department and Republic Services.
Prior to joining MP&F, he served eight years as press secretary and state coordinator for former U.S. Senator Jim Sasser and previously wrote for the Nashville Banner, Johnson City Press, Kingsport Times-News and other publications.
He is a member, and past chairman, of the board of directors for The Housing Fund. Keith is a member of the Public Relations Society of America and Counselors Academy, and he has served on advisory committees for the communications departments at Middle Tennessee State University, Belmont University and East Tennessee State University. He is the professional adviser for the Belmont Public Relations Student Society of America (PRSSA). In 2019 he was recognized by the Nashville Chapter of PRSA with its Hercules Award for his contribution to the community and the profession, and was the 2016 Teahan Outstanding Professional Adviser for PRSSA.
Keith has been a contributor to national and regional publications, including The American Banker and Southern Exposure. He is a member of the American Society of Composers, Authors and Publishers (ASCAP). Keith is active on the social media scene, maintaining several blogs and websites devoted to photography and music.
He and his wife, Cindy, reside in Nashville. He is a 1980 journalism graduate of East Tennessee State University.